Create A Game Around Something Kids Love – 29/55 Features Of Best-Selling Board Games
Themes are really important for board games companies. Creating games around themes your target consumer is interested in has to be a good way to go.
The most prominent and successful example we can think of this is Candyland. Since 1949, over 50 million games have been sold.
Making a game around Candy (sweets/lollies/bon bons etc), seems like an obvious hit from the start, because Kids just LOVE ‘Candy’! The gameplay in itself is not exactly cutting edge, but it is fun and has survived the test of time due to a theme that is so loved by children.
Kids don’t only love ‘candy’ though. What else do kids really love that you could make a game out of?
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